Top 40 eCommerce Influencers in 2025

1. Tobi Lutke

Bio @Shopify CEO by day, Dad in evening, hacker at night. Aspiring comprehensivist. (tweets auto delete) retweet/like=noteworthy share, not endorsementTwitter Handle @tobiTwitter Followers 335.5KType Macro Get Email Contact

2. Hiten Shah

Bio Building SaaS businesses for 20+ years. CEO at Nira (@niradotcom). Started @CrazyEgg & KISSmetrics. Customer obsessed. Early adopter. Always grateful ??Twitter Handle @hnshahTwitter Followers 268.4KType Macro Get Email Contact

3. Marsha Collier

Bio Over 1 Million ? sold: Author: Android, Social Media, eBay, Customer Service, #Technology Pundit ?️KFIAM640 podcast/#CustServ @NASASocial #CES Top InfluencerTwitter Handle @marshacollierTwitter Followers 227.9KType Macro Get Email Contact

4. Nik Sharma

Bio "The DTC Guy" | Running @SharmaBrands | Creator @workweekinc | Get smarter with my free weekly DTC newsletter (80k+ readers): https://t.co/afMX3dO7FBTwitter Handle @mrsharmaTwitter Followers 174KType Macro Get Email Contact

5. Chase Dimond

Bio Driven $200 million in email revenue for clients. Partner at a 7-figure Ecommerce Email Marketing Agency. Join 84,346 marketers & get my email secrets weekly ⬇️Twitter Handle @ecomchasedimondTwitter Followers 147.6KType Macro Get Email Contact

6. Web Smith

Bio Founder, @2PMinc. Cofounded @MizzenandMain. Letters Project. eCom analyst, writer, student, strategist, dad, husband. websm.ethTwitter Handle @webTwitter Followers 76.4KType Micro Get Email Contact

7. Kaleigh Moore

Bio Freelance content writer for eCommerce SaaS businesses. Retail contributor @Forbes.Twitter Handle @kaleighfTwitter Followers 64.4KType Micro Get Email Contact

8. Social Savannah

Bio Savannah Sanchez | Ad Creative Production | TikTok & Meta Ad Expert | Clients: Fabletics, Farmer's Dog, Athletic Greens, Poshmark, Dr Squatch, BlendJet, BumbleTwitter Handle @social_savannahTwitter Followers 56.4KType Micro Get Email Contact

9. Pe:p Laja

Bio You should test your messaging.CEO @wynter_com. Founder @cxldotcom @speero_agency. Host of How to Win podcast.Twitter Handle @peeplajaTwitter Followers 47.1KType Micro Get Email Contact

10. Zach Stuck

Bio Founder of Homestead, a growth marketing agency for 7-9 figure eCommerce stores. Actively building and buying DTC brands.Twitter Handle @zachmstuckTwitter Followers 42.2KType Micro Get Email Contact

11. Jason Del Rey

Bio Author @WinnerSellsAll, about the Amazon/Walmart rivalry. Former senior correspondent @recode ****@gmail.com/****@protonmail.com DM for Signal#Twitter Handle @delreyTwitter Followers 38.5KType Micro Get Email Contact

12. Sara Du

Bio cofounder & ceo @alloyautomation | prev @harvard @ycombinatorTwitter Handle @saraduitTwitter Followers 34.6KType Micro Get Email Contact

13. Eli Weiss

Bio VP Retention Advocacy @Yotpo. Building the Future of Customer Retention. ?‍? Prev @jonesroadbeauty @drinkOLIPOP. NEWSIE: https://t.co/0J5ayusFEG ?️Twitter Handle @eliweisssTwitter Followers 27.6KType Micro Get Email Contact

14. Bill D'Alessandro

Bio Sold 7 companies & pioneered the ecommerce aggregator model.Now building @NaturalDogCo to $100M. I tweet about scaling brands & co-host the @acquanon podcast.Twitter Handle @billdaTwitter Followers 23.1KType Micro Get Email Contact

15. Steve Dresser

Bio CEO @grocery_insight. Retail advisory & expertise @rethink_retail influencer. "The man supermarket CEO's turn to" (BBC). All for the customer. SEN Tribunal vet.Twitter Handle @dressermanTwitter Followers 21.6KType Micro
shows.acast.com/the-grocery-.. + Follow Get Email Contact

16. William Harris

Bio 13 Exits | Top 35 #Ecommerce Expert | Top 75 #SaaS Influencer | National Speaker | Contributor @FastCompany @Entrepreneur #dtc #retail #advertisingTwitter Handle @wmharris101Twitter Followers 20.4KType Micro Get Email Contact

17. Steve Hutt

Bio I help Shopify store founders and ecommerce marketers to accelerate profitable growth through podcasting and strategic insights.Twitter Handle @stevenhuttTwitter Followers 19.7KType Micro
ecommercefastlane.com/catego.. + Follow Get Email Contact

18. Armando Roggio

Bio Armando Roggio @armandoroggio — Ecommerce, Marketer, Writer, + Dev. https://t.co/DYg7qfuIVc.Twitter Handle @ecommerceboyTwitter Followers 19.3KType Micro Get Email Contact

19. Andrew Youderian

Bio Helping founders at @ecommercefuel build serious companies without sacrificing what matters. Regular insights how👇. When necessary, use words.Twitter Handle @youderianTwitter Followers 17.6KType Micro
ecommercefuel.com/ecommerce-.. + Follow Get Email Contact

20. Kristen LaFrance

Bio Community builder ❤️ Founder @dtc_fam ✨ Advisor @recharge --Bringing humanity back into commerce ✌️Twitter Handle @kdlafranceTwitter Followers 14.5KType Micro Get Email Contact

21. Kurt Elster

Bio Shopify Expert & Podcast Host (3M+ Downloads) | Helping Brands Scale | Built Shopify Stores You’ve Shopped At | Apply to Work With Us 👇Twitter Handle @kurtincTwitter Followers 14.8KType Micro
unofficialshopifypodcast.com + Follow Get Email Contact

22. Richard Lazazzera

Bio Entrepreneur / Researcher / WriterFounder of @ABLSecomAlumni of @ShopifyTwitter Handle @richardablsTwitter Followers 12.8KType Micro
abetterlemonadestand.com/blog + Follow Get Email Contact

23. Tracey Wallace

Bio Tweets about content, ecommerce, marketing | @Klaviyo | Former @MarketerHire @BigCommerce @Mashable | A @Workweekinc friend ?️‍?Twitter Handle @tracewallTwitter Followers 12.6KType Micro Get Email Contact

24. Ben Marks

Bio GMD @ shopware • open eCommerce is my jam! • ex-eBay/Adobe/Magento • @iopflygirl's favorite FO • Слава Україні! ??Twitter Handle @benmarksTwitter Followers 11.6KType Micro Get Email Contact

25. Linda Bustos

Bio #Ecommerce truffle pig ? Publisher at https://t.co/thqaQi8qBu ? sharing daily ecom design inspo on LinkedIn (Link ?)Twitter Handle @lindabustosTwitter Followers 10.4KType Micro Get Email Contact

26. Micah Solomon

Bio Customer service consultant, trainer, eLearning, author, customer experience consultant.Senior Contributor to Forbes. 484-343-5881, ****@micahsolomon.comTwitter Handle @micahsolomonTwitter Followers 10.3KType Micro Get Email Contact

27. Ju Rhyu

Bio co-founder @herocosmetics, a functional personal care brand. tweets about retail, DTC, business-building here. ?NYC / Paris.Twitter Handle @jurhyuTwitter Followers 8KType Nano Get Email Contact

28. Tim Peter

Bio Official Twitter for E-commerce / online marketing expert and speaker Tim Peter. Author of Thinks blog. Good dad, too.Twitter Handle @tcpeterTwitter Followers 5.8KType Nano
timpeter.com/podcasts + Follow Get Email Contact

29. Zia Daniell Wigder

Bio Chief Content Officer at @EMARKETER Formerly @Shoptalk @Groceryshop & @ForresterTwitter Handle @zdwigderTwitter Followers 4.9KType Nano Get Email Contact

30. Austin Brawner

Bio The Adventure Capitalist | I tell stories that inspire you to think, invest, and live differently.Twitter Handle @a_brawnTwitter Followers 4.8KType Nano
brandgrowthexperts.com/podcast + Follow Get Email Contact

31. Keith Anderson

Bio Forward-thinking insights on retail, ecommerce, online grocery, CPG, FMCG, and sustainability. Formerly SVP, Strategy @Profitero & VP, Advisory @Retailnetgroup.Twitter Handle @keithandersonTwitter Followers 4.7KType Nano Get Email Contact

32. Kunle Campbell

Bio building a house of brands: digital-first, clean nutrition and clean skincare consumer brands → @octillionCaptop-rated podcast host →@2XeCommerceTwitter Handle @kunlecampbellTwitter Followers 4.2KType Nano Get Email Contact

33. Connie Cen

Bio Founder @ Rocketeer Media. Driven $20 million in email revenue for 7-9 figure ecom brands. 1x ecom exitTwitter Handle @conniesendsTwitter Followers 4.2KType Nano Get Email Contact

34. Ricardo Belmar

Bio Host @RetailRazor? #Podcast? @RETHINK_Retail Top Influencer? @RetailWire #BrainTrust? Reimagining #Retail & #RetailTech at @Microsoft? All views are my ownTwitter Handle @ricardo_belmarTwitter Followers 3KType Nano Get Email Contact

35. Joe Spisak

Bio CEO of https://t.co/uHy5OHpToa | I help eCommerce brands find the right shipping, warehousing, & fulfillment partners ? | 4x founder | 3x exits | Former D1 wrestler ?‍♂️Twitter Handle @joespeezyTwitter Followers 3KType Nano Get Email Contact

36. Sarah-Jane

Bio I run ads. I’m a dog mom. I work with beauty, hair & niche fashion brands. If you sell to women I can help you.Twitter Handle @sarahjanegwiraTwitter Followers 2.4KType Nano Get Email Contact

37. Nathan Huppatz

Bio Co-founder at https://t.co/1uYAF1hfyb, https://t.co/XHYvNEVU0e, https://t.co/Cl2VSnAB81.Long time in Australian eCommerce and fulfilment/shipping apps.Twitter Handle @huppyTwitter Followers 1.4KType Nano Get Email Contact

38. Justin Cener

Bio Founder @CrowdSeats | Serial Entrepreneur, SEO, Growth Hacking, Content Marketing. Web Development, Social Media, Sports, Fitness. #SEOTwitter Handle @justincenerTwitter Followers 781Type Nano Get Email Contact

39. Sarah Carroll

Bio Speaker & Author ‘Grow Fast, Grow Global’ Everyone deserves a digital livelihood. #brighton #ecommerce #development #language @growglobal UN consultantTwitter Handle @iamsarahcarrollTwitter Followers 744Type Nano Get Email Contact